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Kadence (http://www.kadence.com) is a professional market research firm that uses scientific methods to gain insight to specific issues relevant to our clients. Any information that you supply to Kadence is used only for legitimate research applications and will never result in an attempt to sell you anything based on your responses. We strictly adhere to practices and guidelines that respect the individual's right to privacy and extend the following assurances to all research projects:
· In obtaining your cooperation, we will not mislead you about the nature
of the research or the use that will be made of the findings.
· All information you provide is confidential and reported
anonymously. In rare instances, we may ask for permission to use certain responses
in a form that would allow you to be personally identified. In such cases, this
information will only be passed on with your expressed consent and only for
the purposes stated.
· We will not send you unsolicited email or pass on your email address
(es) to others for this purpose. If we want to send you future email or contact
you using other methods, we will ask your explicit permission for this.
· Your cooperation is voluntary at all times. At any stage of the interview,
or subsequently, you are entitled to ask that part or all of your information
be destroyed or deleted. Wherever reasonable and practical, we will carry out
such a request.
· We will not knowingly interview children (those under the age of 15)
without first seeking verifiable permission from a parent or legal guardian.
· On rare occasions we may use cookies and other similar devices sparingly
for quality control, validation, or to prevent bothersome repeat surveying.
You can configure your browser to notify you when cookies are being placed on
your computer or to reject cookies altogether.
· In addition to your responses, we automatically capture basic information
about your online survey experience including your browser type and length of
time responding to specific questions. We do no other invisible processing of
your data, nor do we attempt to obtain any data from your computer.
· Our web site and internal network has security measures in place to
protect the loss, misuse, and alteration of the information under our control.
Only authorized employees have access to the information you provide to us.
They have access only for data analysis and quality control purposes.
· For most of the online surveys that we conduct we will tell you who
we are doing the research for. A few sponsors may choose to remain anonymous;
if they do so it will be because they do not want any answers that you may give
to be affected by knowledge of which company has commissioned the research;
however please be assured that your anonymity and confidentiality will be preserved
at all times, unless you give express consent for any identifying information
to be passed on.
You may contact us at researchus@kadence.com discuss any concerns with an individual survey or questions regarding our general research practices. In the United States we are members of the Marketing Research Association (http://www.mra-net.org) ,in the United Kingdom we are members of the Market Research Society (http://www.marketresearch.org.uk) and follow their codes of conduct for market research. All research projects are also conducted in accordance with the provisions of the ICC/ESOMAR International Code of Marketing and Social Research Practice (http://www.esomar.nl).